Inspired by his childhood struggle with troubled skin, Jaehoon founded Maison de Porcelaine with a profound sense of passion and duty, to build a beauty house rooted in trust, curation, and results. His academic and professional journey across Korea, Europe, and America, enriched by his studies in Geneva, blends global fluency with a meticulous Korean sensibility. Under his visionary leadership, he is pioneering a new destination for premium K-Beauty, with Maison de Porcelaine first established in the world's most demanding luxury markets of Switzerland and Europe. Representing the next generation of beauty leaders, Jaehoon ensures that every customer enjoys a curated, personalized beauty experience within the Maison.

Driven by a genuine passion for people's wellbeing and the beauty industry, Alessia has built her experience at the intersection of luxury, craft, and care. Her work with Shiseido, Chanel, and Teoxane reflects a deep fluency in Swiss and European luxury beauty, shaped by Geneva, where she was born and raised. That Swiss heritage is part of what defines Maison de Porcelaine: a quiet insistence on premium quality, precision, and the kind of attention to detail that transforms a product into an exceptional client experience. From brand partnerships to client touchpoints, she ensures every part of the Maison feels considered, intentional, and true to its promise.